Sunday, July 22, 2007

clogging at fresh & easy

Not a favorite pastime of mine (although our finance man at fresh&easy is dutch), but in response to a comment from The Castaway, I'm afraid this blog is written by me, and me alone...and I'm pretty sure our agency would pay not to hire me as a copywriter!

It is of course about fresh&easy rather than my life, but I hope I'm giving you some flavor of what we think and how we approach things. And I am genuinely excited about what we're doing - making fresh, wholesome food affordable and accessible for everyone; in a more environmentally friendly way; and creating a workplace culture that people genuinely enjoy - why wouldn't I be?

Anyway, back to clogging....

1 Comments:

At July 26, 2007 7:14 AM , Blogger Andrew said...

I just wanted to say how refreshing to hear a high-level exec blogging in this way.

Well done, and thanks for the fascinating glimpse into a new business!

 

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