Tuesday, July 10, 2007

strawberry jamming at fresh& easy


Today at fresh&easy was one of those great days that will stay with me for a long, long time. We saw our very first fresh&easy product, packed and ready to eat.

Why a picture of strawberries?

It was a strawberry jam.

Not just any strawberry jam, but one made using only fresh strawberries from California, and we'll be offering it at a great price.

Apologies for being a little excited, but great food you can trust at prices everyone can afford just became a giant step closer to reality.

I might even get to like strawberry jam myself...

1 Comments:

At July 11, 2007 12:26 PM , Blogger Darcy Peters said...

Thanks for all the postings. It is an exciting time in the retail industry as a new face enters the market. I have been following your progress to date and I'm very impressed. Are you mainly sourcing products from California or the USA? Is there interest in Canadian made products? What can I do to help Canadian based companies to possibly get products into your Fresh and Easy Stores?

 

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