talking fresh&easy blog

Wednesday, May 7, 2008

Save on gas at fresh & easy

No, we don't sell gas at fresh&easy.

But looking at the feedback we receive, we clearly save people money on gas.

How can that be?

The explanation goes right to the heart of why fresh&easy exists.

Right back at the beginning, when we started talking to people about food shopping, we found they wanted to shop in their neighborhood, preferably in one store. But they felt compelled to shop in a number of stores, often some distance away - to seek out fresher, more wholesome and authentic food, as well as to make their budget go further.

So they helped us design fresh&easy, to give people what they wanted - fresh, wholesome, authentic food, alongside their favorite brands, all at honest low prices, right there in their neighborhood.

Of course, our customers save money just by buying their food from us.

But I've been struck by how many emails we've had from customers, amazed at the time and money they're saving, because they no longer have to drive around to so many stores.

Good for their pockets in these harder times, but also, by shopping locally and saving on gas, good for the environment.

A win-win if ever I saw one.

And that, as ever, is how it should be.....

9 Comments:

At May 14, 2008 6:39 PM , Anonymous Anonymous said...

I just visited the new store in my neighborhood (after receiving a flyer in my building) and I am PSYCHED! It's so great to have a local place and avoid the driving hassle here in LA.

(Though that means I'm going to have to buy one of those wheeler dealies now.)

The prices were great (I'm eating banana chips as I type that I snagged for .77!)

The only addition I'd LOVE to see is some gluten free stuff. A lot of us have allergies to the stuff and making special trips to Whole Foods and Trader Joe's for Gluten Free bread is a hassle.

PLEASE bring some GF breads to your Hollywood store.

Thanks for bringing the "neighbor" back to neighborhood!

 
At May 16, 2008 7:28 PM , Anonymous Anonymous said...

We are hearing great things about store. Would you consider putting one in Sunland-Tujunga? If so, contact the Sunland-Tujunga Neighborhood Council at office@stnc.org -- The STNC knows the available spots and other details. We would sure love to have you here so we don't have to waste expensive gas to shop too far away! Thanks!

 
At May 20, 2008 2:57 PM , Anonymous Anonymous said...

We would also like to have the one that is supposed to be on Roscrans and Douglas open very soon, we are anxious, does any one know when the Grand Opening is? Please we need to know!

 
At June 12, 2008 2:12 PM , Anonymous Anonymous said...

We have heard that you will be here in Downey soon ! If that's true, Hope you come soon. Many of us are totally Excited and can't wait ! ! Many of us here are Trader Joe lover's, as I am, as well as loyal Whole Foods and Wild Oats shoppers, but they are all so far away !

I end up taking orders for neighbors and family members so I could go in one trip. At the reate of gas I'm going to have to add a trailer to my truck :)
But it would be nice to have a place that is healthful and in our neighborhood. Hope you come soon !

 
At July 5, 2008 2:25 PM , Anonymous Anonymous said...

It was the first time I felt "happy" after leaving a grocery store! It was so easy going, not overwhelming like usual grocery stores. Fresh food, plenty of organic, pleasant employees and a generous coupon for my next visit! Thank you! Ruthe

Gluten free products would be great too!

 
At July 12, 2008 9:52 PM , Anonymous Anonymous said...

I love F & E and actually drive more than 10 miles to get to the one closest to my house. Luckily a new one is opening soon about a mile away. My son has celiac disease, so I would love to see some gluten free items, especially bread or cookies. Thanks!

 
At August 25, 2008 2:43 PM , Anonymous Anonymous said...

I love this market, I love the $5 coupons it keeps me coming back :) I would love to see a store in Downey. I have to shop during my lunch hour in the city of Buena Park. The Rosecrans location is not too far but if i need to pick up just one item it's not so convenient.It would be so convenient to stay in my neighborhood. I hope it comes soon!!!

 
At September 1, 2008 12:30 PM , Blogger joannala said...

I moved into a new neighborhood in AZ one year ago. Not long after we moved here, a sign went up that a Fresh and Easy was going to be built in our area. After shopping at a Fresh and Easy near a friends house - we were so exicted! I love the concept and the fantastic products. The produce, meat and seafood always look good and fresh. But, the sign has been up for about 8 months and the land is still undeveloped desert. Any idea when the store at Norterra Pkwy and N Valley Pkwy is scheduled to be built? I left a comment on the questions/comments on the Fresh and Easy site but no one every responded. I am waiting anxiously for our store!!!!!

 
At September 28, 2008 5:01 PM , Anonymous Anonymous said...

We love your Van Nuys store and would love to see one open in Chatsworth or West Hills area/Woodland Hills so would all my neighbors. F & E would make a market killing. We are starved for great markets around here. The traditional markets are extremely over priced. We drive back to Van Nuys ( we like that one better than Simi) to get our groceries.
Tell us when you will be opening the Westlake Village store, I didn't see that mentioned.

 

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