Shop for Schools

Two weeks ago we launched our Shop for Schools program at the opening of our 126th location in Long Beach.

Earlier this year we piloted the program to raise money for K-8th grade schools in the neighborhoods around our stores. We saw an incredible response as schools raised more than $130,000 for whatever they need the funds for. Our store employees, parents and customers all pitched in with ways to enhance the program for this year’s version, so we are hopeful that even more schools will participate!

We have also added a Shopping Night to the program, which allows all registered schools to receive 5% of a store’s sales on a particular evening. One of our Las Vegas team members – Jackie Urban –came up with the idea, which we tried out with such success we decided to roll it out for all of our participating schools.

Check out a video on Shop for Schools from earlier this year.

Be sure to check with your local school to see if they are participating – it is not too late to participate! Schools have until October 1st (THURSDAY!) to sign-up at our website

more fresh&easy stores opening!

Today we celebrated with our new neighbors in Pasadena the grand opening of our 121st store at California & Lake.

Here are some photos and a video from today's event!





You can see more pictures of the opening event today on our flickr page.

Be sure to keep an eye out, because we have three other stores opening this month!
Two in Santa Barbara County and a store in Oxnard all open July 29th and our Delano store will be opening its doors on August 19th. For details on these openings, be sure to check out our What's New section of our website.

Pasadena, thank you so much for the warm welcome. We are delighted to join the neighborhood!

~Cheers,
Sallie

fresh&easy opens 120th store

We just opened our 120th store at Durango Dr. & El Capitan Way in Las Vegas and our new neighbors stormed in just after the ribbon cutting! Here are some photos…

5th fresh&easy opens in Gilbert, AZ!

Another great opening in Gilbert, AZ yesterday at Higley & Queen Creek!


We have received a few questions about specific store openings recently. You’ll be glad to know we are continuing to open more stores each month; we just haven’t accelerated as quickly as we initially planned given the state of the economy. As soon as we set opening dates we’ll be sure to let our neighbors know!

To find your local store or if a new fresh&easy is coming to your neighborhood, check out our store locator...

Cheers,
Gary